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Introducing the Benayiq

The Palestinian dress or thobe is full of wonders and hidden stories within each stitch. Palestinian women embroidered their interests, history, and even their social status on their clothes!  Our next collection continues our series investigating the anatomy of a thobe. We focused on an interesting part of the dress, the Benayiq, referring to an extra triangular piece of fabric that was added to the the side so women would move more comfortably. It was popular in Palestine in the areas starting from Nablus across to the south. This animation gives a hint into what our next collection will look like, and will be part of our crowdfunding video that will be released very soon! Can’t wait to share it!...

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'The optimists of Palestine'

Quartz just released an article featuring a picture of our beautiful Ramallah top. The article talks about the 'optimists' of Palestine, including our fellow entrepreneurs making waves in the tech scene like Yamsafer, a travel booking website in Arabic, and Kenz, an online platform selling lingerie in the Middle East. Happy to be in the company of these guys!  

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